For the last six months I have been using the Realtor.com co-broke connection lead program, I have two zip codes – 19977 and 19803 in Delaware. I have to admit I was blown away within the first week, and it only gets better. I should send thank you notes to the agents who aren’t participating as featured agents for all the new clients and closings I am getting.
The very first client I gained went under contract in 5 days from initial contact. Since then every lead has been golden. Each person wants to talk to me, in fact if I don’t contact them fast enough they will often call me. I don’t see that same result from Zillow (I don’t do enough Trulia or RealtyTrac leads to comment or compare), I think part of the problem is the presentation of properties on the sites.
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Per the WAV Group, the cost of providing an IDX Feed from an MLS: $6.00
What a member pays bi-annually to TrendMLS: $126.00
What Trend pays the member for providing Trend with the data they then resell: $0.00
What Trend Charges for an IDX feed to it’s member: $35.00 PER feed
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It is the same information in REALTORS provide, that makes me a little nervous as an agent but at the same time if it helps educate my next client and make my job easier I’m grateful for it. When you select a favorite it’s indicated with a star on the listing. If a price hass been reduced a downward pointing arrow is also on the tab which helps you see where the prices are moving in the neighborhood. I can only assume they have an up arrow to but I haven’t seen any listings go up in price
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This was only one of the value points from the days events, securing a few more featured home packages for my listings was another bonus (hint: the pricing at the events are REALLY great, even better than when you just call your representative). My point really is that even this old experienced dog learned some new tricks. That is the real purpose behind most conferences, barcamps and other events – to get together with others, to share ideas, to mastermind – that is what technology and real estate are all about, as we try new things we see what works and doesn’t, if we can share an experience with someone else and help them get to a desirable result that much faster then we all rise with the tide.
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The online world is a rather small place. The real world is a rather large place. Today a step is taken to make the real world as accessible and “small” as the online world. REALTOR.com International is here.
I have client who live all over the world. I have clients in Singapore; who moved here from Geneva; who own land in Italy; who have property in France; who own land in Brazil. I often wonder what the properties are like in those areas, what the cost of real estate is, the rents are, and a lot more. I also have clients who move here from China, Ireland, Scotland, India, Australia and Russia – they wonder the differences in our real estate market from theirs.
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The new REALTOR.com iPad app launches officially at 6:35am EDT on April 26, 2011, you can read the full press release here and download it from REALTOR.com now. With over 15 million people using iPads they can now start their home searches on REALTOR.com I have been testing it for a few days (gotta love a good embargo). The REALTOR.com mobile apps have seen a 79% increase in usage over the last 4 months alone, serving the Android, iPhone, Windows 7, Blackberry and now the iPad markets.
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